Archive for April, 200704-29-2007Having problems making sites? Get a FREE copy of FrontPage!If you are having problems creating, editing and publishing your sites you may want to get a free copy of FrontPage. FrontPage is a WYSIWYG (What You See Is What You Get) HTML editor. Posted by Garrie in General, Freebies | No Comments »  04-26-2007How to Save Your SubscribersOn a forum I visit, it seems every week someone is complaining about receiving “X” emails a week from marketers. Then most of the replies fall into one or two categories: A. Stop whining and click the unsubscribe link. What some people don’t realise about email marketing is that the more emails you send, the more money you make. Some argue that the retention rate would be higher with less emails and would lead to more profits. While this might be true for some lists, as a whole it’s not. Testing has proved that no matter how often you send emails, about the same number of people will opt-out and you will get the same amount of sales on a per email basis. Some people have even said if you don’t send email often enough, your spam complaints will increase and your profits will decline over time. They say it’s because you aren’t recognized. While I haven’t read any reports on this or tested it myself, it does make sense. So what can you do? How can you email on a frequent (even daily) basis and keep from losing the subscribers the don’t want daily emails? After some thinking, I came up with one solution - create a weekly mailing list. However, I don’t advertise this option to anyone. When people join any list of mine they are in my “email frequent” list BUT when anyone unsubscribes from one or all of my lists, they receive a request to join my weekly list! Then once a week I send a summary of the past week to this list. It takes a little extra time but in the long run, I think it will be worth it because the people on this list do what to hear from me just not on a daily basis. On the unsubscribe page, you could also add a survey to find out why they are leaving the list and if it’s because of the amount of emails, then you can offer an alternative. While I’m not doing the survey right now, I do plan on adding one soon. You can see my unsubscribe page at: http://aismarketing.com/unsubscribe.php If you would like to discuss this post or other marketing topics, head on over to the AIS Forum by visiting: http://www.aisforum.net/forum/ Garrie Posted by Garrie in General, List Building | No Comments » 04-25-2007How to Pull In As Much Profit As Your Wallet Will Hold With Opt-In ListsHow to Pull In As Much Profit As Your Wallet Will Hold With Opt-In Lists By Jimmy D. Brown The fortune is in the list. If I had a dollar for every time I’ve heard that said, well, I’d already have a fortune! However “broken-recordish” it may sound, it is a truthful statement. The fortune REALLY IS in the list. Fact is, if you possess the knowledge of how to grow and profit from opt-in lists, you can pretty much write your own ticket. And, if you’ll read the remainder of this article, I’ll pass that knowledge right on to ya. It comes down to getting folks to do four things… Posted by Garrie in General, List Building | No Comments » 04-21-2007A Sure-Fire Formula For Getting Your Prospects To Read EVERY WORD of Your Email MessageA Sure-Fire Formula For Getting Your Prospects To Read EVERY WORD of Your Email Message If you get this lesson right, then you’ll be able to get folks hanging on your every word like monkeys hang on trees. And, if you can follow these simple instructions, you’ll get it right quicker than you can say “Pass me a banana.” It’s one thing to get your prospects to OPEN your email and actually take a look at it. But, what happens when they open it? Today, I’m going to show you how to make sure they read every word of it. Posted by Garrie in General | No Comments » 04-19-2007Have you seen this blog?A few weeks ago I discovered a blog that is unique for two reasons: 1. It’s written by a reformed adult webmaster named “Woody Maxim.” 2. It provides great content without constantly promoting a product. (At times he might pimp products but not as a general rule.) Read the rest of this entry » Posted by Garrie in General | No Comments » 04-14-2007A Really Cool SiteIf you like to get commercial software for free, then you will love “Give Away Of The Day.” The software isn’t a trial or junk either. Anyway, go ahead and grab todays and future downloads from: http://www.giveawayoftheday.com/ Take care, Garrie PS They also have a daily game give away site. You can find the link on their main page. Posted by Garrie in General, Freebies | No Comments » 04-10-20073 Keys to Greater Profits From Any Opt-In Email List3 Keys to Greater Profits From Any Opt-In Email List You’ve worked hard to build a list. And you’d like to make more money from it. Am I right so far? Great! Just wanted to make certain that I’m not losing my touch. Your optin email list can be the single biggest money-maker you possess, if you just follow three simple keys… Posted by Garrie in General | No Comments » |
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